Digital Targeting Segments neither contain nor reveal any personally identifiable information.
Aggregated FICO®* Segments estimate the likelihood of consumers to pay credit obligations, based on aggregated credit data at the geographic level.
Percentages listed are the percentage of all US households (HHs) that fall into this segment.
Top 70% of consumers with lowest estimated risk of credit delinquency in next 24 months.
Top 70% of consumers with lowest estimated risk of credit delinquency in next 24 months, with credit behavior weighted towards the auto industry.
Top 70% of consumers with lowest estimated risk of credit delinquency in next 24 months with credit behavior weighted towards the credit card industry.
Top 70% of consumers with lowest estimated risk of credit delinquency in next 24 months, with credit behavior weighted towards the mortgage industry.
Households with an aggregated credit risk measure greater than 820.
Households with an aggregated credit risk measure between 801 and 820.
Households with an aggregated credit risk measure between 781 and 800.
Households with an aggregated credit risk measure between 761 and 780.
Households with an aggregated credit risk measure between 741 and 760.
Households with an aggregated credit risk measure between 721 and 740.
Households with an aggregated credit risk measure between 701 and 720.
Households with an aggregated credit risk measure between 681 and 700.
Households with an aggregated credit risk measure between 661 and 680.
Households with an aggregated credit risk measure between 641 and 660.
Households with an aggregated credit risk measure between 621 and 640.
Households with an aggregated credit risk measure between 601 and 620.
Households with an aggregated credit risk measure less than 600.
Millennial households with top 70% of consumers exhibiting lowest estimated risk of credit delinquency in the next 24 months.
Households with an aggregated credit score greater than 720.
Households with an aggregated credit score less than 721.
Segment data updated Q3, 2022