Digital Targeting Segments neither contain nor reveal any personally identifiable information.
Communications: Video Voice Data
Percentages listed are the percentage of all US households (HHs) that fall into this segment.
Results: 4
Triple Play Customers
Households likely to be candidates for Triple Play service packages.
27.73%(of HHs)
High Speed Data and Video Customers
Households likely to be candidates for High-speed Data and Voice service packages.
26.18%(of HHs)
Multi-Service Customer
Households likely to have a propensity for all types of voice, video and data service including DVR, HDTV, Video on Demand and others.
12.18%(of HHs)
Avid Online Gamers
Households likely to pay their voice, video or data communications bills on time.
19.01%(of HHs)