Target population very likely to obtain a new auto loan.
Target population likely to obtain a new auto loan.
Millennial households who likely own or lease a vehicle.
Active shoppers searching for specific makes or models with a very likely intent to purchase:
Active shoppers searching for broad auto categories with a very likely intent to purchase:
Active shoppers searching for specific bodystyles with a very likely intent to purchase:
The bottom 25% (twenty-five percent) of households in the United States in terms of their capacity to spend based on their liquid net worth and debt.
Households in the United States with a less than average capacity to spend based on their liquid net worth and debt.
Households in the United States with a higher than average capacity to spend based on their liquid net worth and debt. These should be an excellent target for marketers in Investments, Auto, Travel, Retail and others that have products that require consumers to be able to spend with minimal concern of their expenses.
The top 25% (twenty-five percent) of households in the United States in terms of liquid net worth, but accounting for their debt to truly deliver households with the greatest capacity to spend. These should be the best target for marketers in Investments, Auto, Travel, Retail and others that have (high-end / luxury) products that require […]